Branding Tradition and Academic Excellence at CNSH Târgu Jiu
Project Overview
Client: Colegiul Național Spiru Haret Târgu Jiu (CNSH Târgu Jiu) is one of the most prestigious educational institutions in Gorj County, boasting over 100 years of rich history marked by both moments of glory and periods of challenge.
School Vision:
Colegiul Național Spiru Haret aspires to pursue an educational initiative centered on excellence. The school aims to develop valuable, creatively pragmatic, morally and civically responsible European personalities endowed with strong communication skills and intellectual competencies. In addition, it seeks to foster diverse partnerships that enrich the quality of education, collaborate with prestigious institutions on both national and international levels, and promote positive policies in community engagement.
Branding Concept
Located in the heart of Târgu Jiu, Colegiul Național Spiru Haret is a treasure trove of educational heritage. To reflect the tradition and values of this venerable institution, we designed a heraldic emblem (blazon) that encapsulates three fundamental elements of the school's identity:
Fleur de Lis
Symbolizing nobility and refinement, the Fleur de Lis represents the high standards and dignified legacy of the institution.
Open Book
An emblem of knowledge, the open book signifies the pursuit of learning and the transformative power of education.
Spiru Haret
Representing the iconic mathematician and a pivotal figure in Romanian education, his inclusion underlines the school’s commitment to academic excellence.
Client
CNSH Targu-Jiu
Industry
Public School
Year
2023
Scope of Work
Brand Design
Tech Stack
Adobe Illustrator
Adobe Photoshop